Baltic Beauty 2025 trade fair at the end of the October will make Ķīpsala the beauty Mecca
Get ready for the most significant beauty industry event, the largest Baltic beauty industry trade fair Baltic Beauty 2025, which is celebrating its 30th anniversary this year. Newest cosmetic products, procedures, services and vast event programme for professionals. Come to Ķīpsala International Expo Centre and Baltic Beauty 2025 on 31 October – 2 November to appreciate all this.
“Like a thirty-year old lady that exudes youthful beauty and life experience, Baltic Beauty is celebrating its 30th anniversary with time-tested and innovative beauty industry trends. We are happy to bring a rich programme of events that will make the event more glamorous and exciting for all the professionals and visitors. There will also be a special surprise this year, which we will reveal in May,” Kristīne Čerņavska, Baltic Beauty Director, says.
More than 300 exhibitors from at least 12 countries are expected to attend the autumn trade fair to present wide variety of well-known beauty products and services. There will be 7 high-profile conferences and more than 40 professional competitions, masterclasses and workshops. Over the course of three days, both stages of Ķīpsala Expo Centre will offer highly-stimulating events. For industry professionals Baltic Beauty is a great platform for reaching out to new clients, cooperation partners, making deals and finding out about latest industry trends. For visitors, it is a chance to see some breathtaking and magnificent competitions, try out newest cosmetic products and services, as well as enjoying special trade fair deals and prices.
Extensive and diverse exhibitor base
It is only April, but almost 200 exhibitors from Latvia, Lithuania, Estonia, Finland, Belgium, Czech Republic, Poland, Italy, Germany, Spain, China and India have already confirmed their participation in the anniversary fair. Spanning two pavilions, Baltic Beauty will bring wide range of consumer and professional beauty products and services. The World of Beautiful Face and Body is the section will offer an insight into service of beauty clinics, latest products, beauty devices and therapies. Whereas The World of Beautiful Hair will present visitors wide variety of hair products, professional equipment, accessories and hair salon equipment, as well as offering hairstyling advice and demonstrations from top worldclass stylists. Jewellery World is trade fair’s special section that will complement the other sections with beautiful jewellery and accessories for all tastes.
Conferences for growth and inspiration
Three days filled with experience exchanges, latest industry updates, practical tips and tricks for beauty industry professionals. Baltic Beauty 2025 trade is not only a beauty industry anniversary, but also an important networking platform for professionals from all over the Baltic region. This year, there will be 7 milestone conferences that will inform participants about current trends and challenges in the field of aesthetic cosmetics, skincare, permanent makeup, hairstyling, eyelash and eyebrow treatment.
31 October
• Latvian Association of Beauticians and Cosmetologists (LKKA) conference
• International Association of Eyelash and Eyebrow Artists’ permanent make-up conference Baltic PMU Championship
• Hair Styling Academy and Latvian Association of Hairdressers conference about hair reconstruction
1 November
• Latvian Medical Association conference
2 November
• International Association of Eyelash and Eyebrow Artists’ Baltic Lash & Brow Conference
• Baltic Lasers Intelligent Beauty Congress of Aesthetic Medicine autumn session
International Hairstyling Festival
Workshops and masterclasses with excellent hairdressers and barbers showcasing latest 2025 trends in women’s and men’s hairstyles, colouring and styling, shows and hairstyling competitions – all kinds of events in Baltic Beauty’s amazing International Hairstyling Festival.
Latvian and international hairstyling stars and brand representatives will reveal their secret new fashion collections during masterclasses for hairdressers, while visitors will be able to enjoy these collections on the main stage of the World of Beautiful Hair afterwards. Main stage will also be the venue for masterclasses and shows from leading hairstylists, whereas Balcony of the pavilion for the World of Beautiful Hair will be occupied by Barber Academy on 1-2 November, introducing all hairdressers to services and new techniques they could add to their arsenal.
“To allow hairdressers move from masterclasses to competitions smoothly, we have decided that on the first day of the trade fair, 31 October, women will have all their competitions, while men go through masterclasses, and on the second day, 1 November, it will be the turn of male hairdressers to compete and female hairstylists will be able to attend the much-needed masterclasses. Meanwhile, Sunday, 2 November, will be all about the African braid competition and other niche competitions,” Irina Jevsejeva, Director of the Beautiful World of Hair, underlines.
Hairstyling competitions
During competitions, hairdressers will try to present a unique fashion vision by creating a modern overall look with unusual trims and arrangements, nuanced bridal hair arrangements and fantasy styling. There will also be the Open Hairstyling School Cup for future hairdressers from Latvia, Lithuania and Estonia. So, if you haven’t registered yet, pick your competition and register now!
Barber competitions
Ķīpsala will host two barbers’ competitions on 1 November. The Baltic Best Barber Finals, which is held in scope of the Baltic Beauty for the fourth year, giving visitors an opportunity to see some truly close and thrilling competitions and best male barbers from Latvia, Lithuania, Estonia and some other countries in action. And the Barber Battle finals organised by “Frizieru serviss”. The final stage will see the barbers’ competition finalists from Latvia fighting for the victory and valuable prizes.
Competitions for stylists and makeup artists
Spectacular and a real crowd-pleasers. Image School and Studio Unastyle styling and makeup competitions are all that. This year there will be three international competitions for practicing and studying makeup artists, stylists and hairdressers from Latvia, Lithuania, Estonia and other countries.
Creative makeup competition will enable contestants to put their artistic and creative talents to work. Their task will be to create a captivating and creative look within one hour, with photos from the work desk. Artists will be allowed to use any techniques and tricks, materials and textures. Full Fashion Look is a styling competition during which artists will work on models back stage before presenting the complete look, with hair, makeup and clothes, on stage. Artists will have 5 minutes to adjust or complete the look on stage. The aim of the competition is to see who is best at incapsulating all season’s trend sin one look. Gen Z look is a makeup and hairstyling competition for teams. Each team shall consist of hairdresser and a makeup artist. Competition is also open to one-person teams. The task is to create both the hairstyle and makeup. Contestants will have to draw the models and then create hair arrangements and makeup that best fits the model. Best artists and their creations will be presented during the award ceremony, which will take place on the main stage at 15:30 – 16:30.
Competitions for nail artists
The well-known competition organiser Global Beauty Cups and Tatjana Kivi (Estonia) invite all nail artists to take part in the Latvian Global Nail Cup 2025. Competition will take place on the first two days of the trade fair. On 31 October, contestants will compete for the titles in the Manicure, Manicure with Red-Gelpolish, Manicure with Stamping and Manicure with Design categories. And on 1 November, in Airbrush Design, Pink & White modelling and Modelling on dual forms category.
Eyelash and eyebrow competition
Eyebrow and lash artists will let their talents and class shine in two competitions organised by International Association of Eyelash and Eyebrow Artists: Dalila Beauty Cup on 31 October – 1 November and Baltic PMU championship, the permanent makeup competition on 1 November.
Massage techniques
On 2 November, Baltic Beauty 2025 will offer massage technique shows in scope of Baltic Massage Superstar Shine 2025. Anyone who wants to see the event will have the opportunity to see performances from massage experts, tutor and champions representing various schools. Demonstrations are moderated by Thalissi Baltija from Lithuania.
Discussion for all
For the third year in a row, Baltic Beauty will also host the Latvian Association of Beauticians and Cosmetologists (LKKA) discussion with industry professionals and experts. Discussion, which will take place on 1 November at 12:00 – 14:00, will be open to all visitors of the trade fair. Discussion will be opened by Renāte Reinsone, President of LKKA.
Additional information: www.bt1.lv/bb
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