International motor show Auto 2026 with unprecedented number of new Chinese car brands and a special surprise from Italy this coming April is almost already here!
Baltic Motor Show Riga Auto 2026 is a milestone international automotive industry event that will take place at the Ķīpsala International Expo Centre on 24–26 April. Car enthusiasts will have an opportunity to appreciate latest cars from various brands as well as commercial vehicles, hobby cars, sports cars and also a great variety of car accessories. Trade fair will present numerous new brands from China and there will also be a special car from Italy that the Baltic market has never seen before.
“There is an enormous interest from exhibitors. Participation bookings are flying off the shelves faster than ever. Almost 70% of the exhibition space has already been booked and exhibitors are keenly preparing for the upcoming event in April. Although dealers are keeping the latest models under wraps, they are promising that there will be lots of exciting surprises. In this regard, Chinese automotive industry will be the one to watch out for as its manufacturers are becoming more active on the Latvian market and will bring a huge delegation to the trade fair,” Gints Šāvējs, trade fair’s director, says. “We try to make sure that each annual trade fair has exciting novelties for the visitors in terms of special and unusual cars – and this year will be no exception,” he adds.
New Cars – unprecedented number of reveals
New car section will offer the widest variety of new cars in the history of trade fair in 2026! Come to Ķīpsala to see the latest models from Volkswagen, Audi, Cupra, Škoda, KIA, XPENG, Renault, Dacia, Nissan, MG, SWM, BAIC, Great Wall Motors, Voyah, Dong Feng, M Hero, Forthing, Subaru, Toyota, Lynk & Co, Cherry and other brands.
Visiting the trade fair means you will see record number of car brands that are new to this market and are in the process of expanding their positions in the Baltics and Europe. Many of the new brands that will be presented have not yet been revealed to the organisers. Therefore, the section focusing on the new cars will be as exciting for the visitors as ever. In addition to well-known market players, at least 10 new brands that are entering the market will also be represented.
Brand representatives have promised to offer special deals and plenty of professional advice during the fair. As usual, car review platform Whatcar? will take part in the trade fair and will surprise potential buyers with some truly outstanding sports cars.
